Singer Reimagined timepieces are by definition a love letter to the vintage design of iconic 60’s and 70’s timepieces. Singer 1969 is the new watch collection designed to pay tribute to the style of that era even further. A new 40mm stainless-steel watch case, revised displays and a brand-new metal band. The quintessential elements for an icon to be, able to fit every kind of wrist.
Singer Reimagined timepieces are by definition a love letter to the vintage design of iconic 60’s and 70’s timepieces, now enhanced by functional improvements and state-of-the-art horological engineering.
The idea that started the brand was reimagining one of the most iconic watch movements from that specific era: the Automatic Chronograph. The first three, and very iconic, automatic chronographs were, in fact, released in 1969. Chronomatic, El Primero and Caliber 6139 were publicly launched that very year.
1969 will be remembered as a year rich in incredible events, stories, discoveries, with culture-altering events like Woodstock, the Moon landing, Abbey Road – Beatles’ final album, and the first Concord flight, just to mention a few. A year that became iconic and meaningful for many reasons.
At Singer Reimagined we decided to celebrate that fantastic year by introducing a new product line named 1969. A new watch collection designed as Singer Reimagined could have conceived and released it, in that precise year!
Two watch models – Singer 1969 Collection
1969 Chronograph is the quintessential expression of Singer Reimagined high-watchmaking approach, featuring the most recent version of the famous Agengraphe caliber. A new time display, enhanced readability and the award-winning 60 hours chronograph function taking central stage on the dial. All of this condensed to only 40mm.
1969 Timer represents the ultimate example of complexity distilled to its purest form. An intricate zero-reset system combined with a flyback device is the hidden technical gem behind this three-hands timepiece. A simple push of the button at 2 o’clock allows for lightning fast elapsed-time measurement using the central second hand of your watch.
A blast from the past
The design
The design pays tribute to the style of that era even further. A new watch case, smaller dimensions and revised displays are coupled with a brand-new metal band. The quintessential elements for the icon to be, for men and women.
A new model combining wearability, a strong personality and an elegant, distinctive style.
The watch case
The case size of the new Singer 1969 collection is 40mm. A sober and stylish design to fit every wrist. A development in design based on well-researched ergonomic and functional considerations. Stainless steel is the material we chose for the case. Solid, preciously finished and an ever-classic. Brushed surfaces and polished edges, a Singer signature, are meticulously executed to provide a jewel-like appeal.
The two-piece case features a domed glass-box sapphire crystal, providing an instant retro look reminiscent of classic timepieces. The vigorous curves of its shape are underlined by mirror-polished edges providing dynamism and velocity.
The metal bracelet
The stainless-steel bracelet is composed of two contrasting elements. The edgy brushed “H” links are designed after the racetracks’ curbs shape, providing a contrasted and vibrant effect. In contraposition, the rounded polished centre links bring smooth reflections and sparkles of light. This combination ensures exceptional wearability and comfort. The brushed sloping facets are complemented by polished chamfers, visually extending the case profile with polished edges – a brand signature feature.
Tapering from 22 to 18mm, the new bracelet, incorporating an adjustable fitting system housed in the folding clasp, is perfected for the widest array of wrists. The micro-adjustment mechanism, with 21 steps to precisely adapt the length of the bracelet by up to 2cm, allows an optimal fit, be it for gents’ or ladies’ wrists, without having to take the watch off.
The stainless-steel clasp cover, engraved with the brand’s logo, features a fine brushing on the upper surface and mirror-polished edges. It is released by a pair of push pieces.
The dials
Executed in a very deep and precious piano-black lacquer finish, dials are enriched with an applied signature golden crown ring, adding an iconic and unexpected detail which complements the sobriety and functional minimalism of the graphics.
These elements are magnified by a domed glass-box sapphire crystal, visually extruding the dial out of its metal frame.
The amazing engines
The mechanisms
The movements, AGH 6365 and AGH 6363, are a re-engineered version of the award-winning Agengraphe and the versatile Flytrack, featuring updated displays to enhance functionalities and to fit their new 40mm housing. Both movements are engineered and produced to unique Singer specifications by Agenhor.
1969 Chronograph 40mm
The central dial displays the chronographic information in pure Singer style. Seconds, jumping minutes and jumping hours hands are centrally mounted and all point to the same base-60 scale. Singer chronographs are the only ones allowing event tracking of up to 60 hours.
Time-of-the-day indication is displayed on the bottom side of the dial, via two disks rotating underneath the dial surface. Disks graphics and time indication arrows are executed in SuperLuminova®.
The 72h power reserve is complemented by a hidden automatic winding system positioned underneath the dial, which leaves an unobstructed view of our beautifully finished intricate calibre 6365 counting 491 different components and 56 jewels. Column wheel chronograph with three exclusive patents including the hybrid proprietary Agenclutch clutch system. 10 ATM / 100m water resistance.
1969 Timer 40mm
The 72h power reserve is complemented by a hidden automatic winding system positioned underneath the dial, which leaves an unobstructed view of our beautifully finished intricate calibre 6365 counting 491 different components and 56 jewels. Column wheel chronograph with three exclusive patents including the hybrid proprietary Agenclutch clutch system. 10 ATM / 100m water resistance.
The pusher at 2 o’clock allows you to reset and restart timing quickly without needing to go through the traditional sequence of start-stop-reset. This system offers the opportunity to execute instant and sequential measurements without interfering with watch timekeeping. A proprietary clutch system allows the central seconds’ hand to be dissociated from the movement while kept still and to be re-engaged for motion as soon as the push-button is released.
Singer 1969 Chronograph
FUNCTIONS
- Caliber Singer Reimagined 6365. Automatic mechanical movement column-wheel chronograph. AgenGraphe Singer Reimagined exclusive 3-60 indication centralized instantaneous chronograph hours (60 hours) and minutes (60 minutes). Sweep chronograph second hand (60 seconds)
- Number of components:491
- Number of jewels: 56
- Power reserve: 72 hours
- Frequency: 21’600 vph (3 Hz)
- Functions: Hours, minutes on central discs rotating underneath the dial, central chronograph with instantaneous hours, instantaneous minutes and seconds.
CASE AND DIAL
- Material: 316L stainless steel
- Dimensions: 40 x 14,5 mm
- Dial: Deep piano-black lacquer finish with golden crown ring
- Sapphire Crystal: Domed glass-box Crystal Sapphire with double-sided antireflective coating
- Back: Screwed with sapphire crystal
BRACELET
- Singer signature 316L stainless steel metal band
BUCKLE
- Type: 316L stainless steel folding buckle with toothed bar for quick size adjustment
PRICE
51’000 CHF (excluding VAT and local taxes), Limited production of 50 pieces in 2023
Singer 1969 Timer
FUNCTIONS
- Calibre Singer Reimagined 6363. Hand-wound mechanical movement. Singer Reimagined exclusive zero-reset sweeping second-hand mechanism.
- Number of components:237
- Number of jewels: 37
- Power reserve: 72 hours
- Frequency: 21’600 vph (3 Hz)
- Functions: hour-pointer on peripheral disc, central minutes and central seconds with zero-reset function.
CASE AND DIAL
- Material: 316L stainless steel
- Dimensions: 40 x 14,5 mm
- Dial: Piano-black lacquer finish with an applied signature golden crown ring.
- Sapphire Crystal: Domed glass-box sapphire crystal with double-sided antireflective coating
- Back: Screwed with sapphire crystal
BRACELET
- Singer signature 316L stainless steel metal band
BUCKLE
- Type: 316L stainless steel folding buckle with toothed bar for quick size adjustment
PRICE
- 29’900 CHF (excluding VAT and local taxes), Limited production of 50 pieces in 2023
Singer Reimagined – a relentless pursuit of excellence
Singer Reimagined is an award-winning high-watchmaking company, based in Geneva. It is part of Singer Group, the Californian-based luxury brand that has become globally renowned for its bespoke restorations of the Porsche 911. Singer is guided by the philosophy Everything is Important. The brand has become synonymous with the concept of Reimagining – bringing together iconic design with twenty-first century engineering and material science. Singer Reimagined creates remarkable watches for a discerning global clientele. We are guided by an approach that encompasses:
– A passionate focus on iconic design and definitive mechanical watches.
– Execution with superlative attention to detail, following Singer’s mantra Everything is Important.
– Modern engineering and materials combined with beautifully presented horological functions
– A deep connection with Californian car-culture and the Swiss watch-making world .