Chopard celebrates its inherent ‘Joie de Vivre’ with the Happy Sport 36

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The International Day of Happiness, established by the United Nations in 2012, echoes Chopard’s deep conviction that even the smallest gestures can send ripples of positivity. Therefore, this celebration serves as the perfect occasion to spotlight Chopard’s own legacy of joy, embodied in its exclusive Happy Diamonds concept — a symbol of Joie de Vivre and free spiritedness since 1976. In honour of this radiant day, the Maison introduces enchanting new creations, including new square Happy Diamonds pendants and the dazzling Happy Sport 36 mm Joaillerie timepiece, furthering its tradition of blending playfulness, emotion, and audacity.

The International Day of Happiness, celebrated annually on March 20^th, is a global initiative to recognize the importance of happiness and well-being as universal goals. First observed in 2013, this day highlights the enduring belief in a universal force, one that knows no boundaries of language, culture, or generation: happiness.

This aligns with Chopard’s ambition to spark joy in its own way. Thus, the Maison has observed this celebration for years, most notably by presenting animations intended to spread happiness amidst a sea of roses across its boutiques.

Beyond that, the Happy Diamonds story at Chopard is a tale of Joie de Vivre and playfulness that began in 1976 with the innovative idea of free-floating diamonds twirling between two sapphire crystals, enhancing their brilliance. This dynamic approach to diamond-setting is a metaphor of sorts for the freedom of its wearer, echoing her every movement and embodying a sense of joy and spontaneity.

To honour the occasion this year, Chopard continues to festoon its boutiques with lush flowers, events and activities – an ideal setting in which to unveil a radiant addition to its Happy Diamonds Icons collection. This exquisite series of pendants captures the very essence of movement, emotion, and pure elation. The iconic dancing diamonds find their home in a new square design, crafted in ethical 18-carat rose gold, or white gold set with diamond brilliants, complementing the existing beloved heart and round variations.

Furthermore, Chopard introduces the Happy Sport 36 mm Joaillerie timepiece, seamlessly blending jewellery virtuosity with watchmaking expertise, offering an exquisite expression of sport-chic elegance. Crafted in ethical rose gold, its fully diamond-set case and snow-set pink sapphire and diamond-paved bezel create a dazzling display. A shimmering white textured mother-of-pearl dial enhances the design with a touch of natural beauty and iridescence, atop an automatic movement with a 42-hour power reserve.

These joyful talismans, infused with the Maison’s unparalleled savoir-faire, will be available exclusively in Chopard boutiques as of March 20^th, in fitting tribute to a day dedicated to celebrating the radiant energy of happiness itself.

As the world comes together to celebrate the International Day of Happiness, Chopard invites us all to take part in this luminous dance of joy – where the smile induced by dancing diamonds is intended to elicit others, rippling outwards in virtuous contagion. For in the end, happiness – like diamonds – is most dazzling when it is set free.