Bvlgari‘s inaugural appearance at Watches & Wonders 2025 marks a profound moment in contemporary horology. Standing within the Roman atrium-inspired pavilion at Geneva’s most prestigious gathering, the Maison unveiled not one but two visions of horological philosophy that embody its contrasting yet complementary identities. The Octo Finissimo Ultra Tourbillon represents the apogee of engineering restraint, whilst the Serpenti Aeterna emerges as a declaration of aesthetic audacity. These are not watches born from indifference; they are instruments of intention, each speaking to a different understanding of what time means, how luxury breathes, and what constitutes excellence in our age.
For those seeking a Christmas gift of profound significance, these two creations offer something increasingly rare: timepieces that do not merely tell hours but instead narrate the evolution of their maker’s soul. The Octo Finissimo Ultra Tourbillon speaks to the collector who understands that true innovation exists at the intersection of impossible constraints. The Serpenti Aeterna addresses the wearer for whom jewellery and watchmaking form no distinction, for whom time adorns rather than serves.
The Octo Finissimo Ultra Tourbillon
Engineering Poetry at 1.85 Millimetres
The dial of the Octo Finissimo Ultra Tourbillon abandons the ornamental luxury of its predecessors in favour of absolute legibility and functional honesty. Unlike the earlier iterations which employed dual registers with separated hour and minute counters, this generation returns to the classical two-hand system. It is a choice that represents conceptual maturity rather than compromise. The hour and minute display counter is rendered in sandblasted brass coated with anthracite-coloured DLC, a surface that catches light with restrained intensity. Against this backdrop, rhodium-plated hands sweep across the face with geometric precision.

The dial’s material language speaks volumes. That brass undertone, treated with the microbead frosting technique, avoids the sterility that pure titanium would impart. Instead, it creates a textural dialogue between warmth and coolness, a subtle conversation between the precious and the functional. The anthracite DLC coating achieves what many brands pursue yet rarely accomplish: a surface that photographs authentically, that does not vanish into darkness beneath artificial light, yet remains visually subordinate to the movement itself.

This is a dial designed for those who understand that true sophistication resides in what remains unsaid.

Calibre BVF 900
The calibre BVF 900 stands as perhaps the most demanding expression of horological philosophy ever attempted. This manually-wound tourbillon movement occupies a thickness of just 1.85 millimetres, making it the thinnest flying tourbillon ever constructed. To comprehend what this signifies, one must recognise that traditional complications demand volumetric space; the tourbillon especially requires room to express its mechanical poetry. That Bvlgari has contracted this most expansive of complications into dimensions approaching the thickness of a knife blade represents a recalibration of what remains possible within the mechanical watchmaking discipline.

The movement oscillates at 28,800 vibrations per hour, the standard 4 Hz beat rate, whilst maintaining a 42-hour power reserve despite its extraordinary thinness. This balance between energy storage and dimensional economy required the teams at Bvlgari to evolve far beyond traditional construction methodologies. The use of tungsten carbide as the main plate foundation represents a calculated choice: tungsten carbide offers rigidity and dimensional stability that other materials cannot provide at such thinness, yet it introduces working parameters entirely foreign to conventional watchmaking practices.

The skeletonisation extends beyond mere decoration; it functions as an act of sculptural reduction. The tourbillon’s components, the balance wheel assembly, the inertia blocks, and the regulating bridge, undergo selective finishing that creates visual hierarchy within the mechanical landscape. The tourbillon balance wheel and inertia blocks receive fine rhodium plating, a choice that imbues them with gentle luminosity. The tourbillon bridge itself carries a sunburst pattern executed in rhodium, a finish that transforms functional engineering into visual poetry. Each decorative technique serves a purpose beyond aesthetics: the rhodium plating protects the delicate components whilst the sunburst finish amplifies the movement’s visual drama beneath the crystal.

The polished slope of the bezel flange represents another refinement. Where lesser brands might have left this component untreated, Bvlgari recognised that this small detail would catch the eye of anyone examining the movement’s topology. Its mirror-bright finish contrasts deliberately with the surrounding frosted titanium, creating a compositional moment that elevates the entire visual architecture of the timepiece.

The movement houses approximately 150 components operating in concert to maintain timekeeping accuracy whilst conforming to unprecedented dimensional constraints. This complexity compressed into flatness required eight patents, covering innovations from the differential display mechanism to the oscillator module architecture to the entirely novel bracelet attachment system. Each patent represents not merely a technical achievement but a conceptual breakthrough, a redefinition of how time-keeping assemblies might be imagined when traditional three-dimensional constraints dissolve.

Not thin, but ultra thin
The case of the Octo Finissimo Ultra Tourbillon embodies a philosophy of reduction pursued with absolute commitment. At precisely 40 millimetres in diameter and 1.85 millimetres in thickness, it achieves proportions that appear almost unnatural in photographs yet feel entirely coherent when cradled in the hand. The octagonal geometry, derived from the coffered ceilings of Rome’s Basilica of Maxentius and Constantine, provides the foundation for an aesthetic that connects contemporary minimalism with classical Roman proportion.

The lugs, bezel, and case middle are executed in titanium treated with a microbead frosting technique, a surface finish that refuses conventional polish. This matte suspension maintains visual cohesion across the entire case whilst resisting fingerprints and the wear patterns that plague traditional finishes. Titanium offers the weight advantage that such thinness demands, a steel case would feel disproportionately heavy, yet it introduces finishing challenges that only meticulous execution can overcome.

The case back represents an engineering statement unto itself. Machined from titanium and sealed with a crystal fixture system that Bvlgari invented specifically for this application, it accommodates the extraordinary thinness whilst maintaining structural integrity. The bi-material construction, employing titanium for certain elements and tungsten carbide strategically, distributes stresses across the architecture in ways that conventional monolithic cases cannot achieve.

Two distinctly planar crowns protrude minimally from the case flanks, the winding crown positioned at 8 o’clock and the time-setting crown at 3 o’clock. These are executed in stainless steel with circular grain finishing, a treatment that echoes throughout the case furniture. The proportions remain so restrained that they appear almost vestigial, yet their functionality is absolute.

The integrated bracelet emerges as perhaps the most unexpected engineering accomplishment. Crafted from titanium with the same microbead frosting treatment as the case, it measures a merely 1.5 millimetres thick, including the folding clasp. This represents a complete reimagining of bracelet architecture. The traditional link structure gives way to a modular conception that allows flexibility without compromise. The folding clasp, invisible from the exterior, engages with such refinement that one barely perceives the mechanism’s operation.

Water resistance reaches 30 metres, which is appropriate for an object of such refinement, as this watch exists in a realm where mere functionality transcends into philosophy.

The Serpenti Aeterna
Serpentine Essence Distilled to Form
The Serpenti Aeterna dial exists as a study in the deliberate application of precious materials. Entirely set with brilliant-cut diamonds arranged in pavé technique, the dial becomes less a functional timekeeping surface and more a jewelled landscape. The diamonds catch ambient light and scatter it with that characteristic sparkle that only stones of the highest quality possess. There is no competing dial decoration, no guilloché, no sunburst, only the pure scintillation of precious gems arranged across a subtle rose gold foundation.

This is a dial that embraces its own extravagance without apology. The pavé setting creates a texture that reads differently depending on viewing angle and light condition, ensuring that this timepiece transforms its appearance throughout the day as the relationship between light and stone evolves continuously.

Too small for mechanics
The Serpenti Aeterna employs a quartz movement of elegant simplicity, one calibrated to display hours and minutes with absolute certainty. This choice, initially surprising to those accustomed to seeing tourbillons and chronographs, reflects a profound understanding of what this watch’s purpose entails. The Aeterna does not exist to demonstrate watchmaking complexity; it exists to beautify the wrist and mark the passage of time with understated precision.
The quartz oscillator beats at 32,768 vibrations per second, delivering accuracy that mechanical movements aspire toward but rarely achieve. This technical foundation allows all focus to concentrate on the aesthetic and jewellery elements where the Aeterna’s genius truly resides.
The movement itself operates invisibly, sealed beneath the serpent’s form, allowing the watch to function as pure ornamentation and jewellery rather than mechanical theatre. This represents a maturity of design thinking: the recognition that not every luxury watch need expose its working components, that some objects achieve their greatest power through unified formal expression rather than mechanical revelation.

Presentation of the Case and Specifications
The Serpenti Aeterna’s case transforms from traditional watchmaking terminology into something approaching sculptural art. The curved case and head assembly, formed in rose gold, bend fluidly around the wrist in two dimensions rather than conforming to traditional round or cushion case architectures. Brilliant-cut diamonds set into this golden form create a shimmering halo that frames the curved geometry.

The design exists in two dimensions to accommodate the wrist’s natural contours. The size options are 104205 (S) measuring 145 millimetres and 104280 (L) at 155 millimetres, provide flexibility for different wrist dimensions, yet both embrace with the same sinuous confidence.

The crown, positioned at the classic 3 o’clock position, is machined from rose gold and set with both round diamonds and a singular larger diamond, creating a jewellery object at the point of functional engagement. This small detail encapsulates the entire philosophical approach: even the crown becomes an element of overall beauty rather than mere mechanism.

The bracelet integrates seamlessly with the case architecture, eliminating the visual boundary between watch and jewellery. Rose gold links set with diamonds extend from the case body with such fluidity that wrist and timepiece become unified. An ingenious clasp mechanism, developed over two years of refinement, allows the bracelet to embrace the wrist securely whilst remaining virtually invisible in its operation.
Christmas Wishes for Two Souls
For me, the Octo Finissimo Ultra Tourbillon (Ref. 104313, €440,000) represents the ultimate expression of horological ambition realised through engineering restraint. This watch speaks directly to those who comprehend that genuine innovation resides at the intersection of impossible constraints and human perseverance. The Octo Finissimo series has already claimed ten world records; with this new iteration, Bvlgari has established a tenth record as the world’s thinnest tourbillon, confirming its status as the twenty-first century’s most decorated horological achievement. Every component serves purpose; every finish communicates intention. The watch measures time with mechanical conviction, its tourbillon visible through the caseback as proof of horological seriousness. For the collector who views watchmaking as philosophy rendered in steel and stone, this represents the definitive statement.
For Diana, the Serpenti Aeterna embodies Bvlgari’s evolution as a Roman jeweller who has mastered Swiss horological precision. Where masculine watchmaking concerns itself with complications and mechanisms, the Aeterna demonstrates that feminine horology concerns itself with beauty, fluidity, and the seamless integration of time measurement into jewellery design. The serpent, Bvlgari’s most iconic motif since 1948, undergoes its boldest transformation yet, reduced to essential form, distilled to pure geometry, yet unmistakably serpentine in its sensual embrace of the wrist. The diamond pavé dial catches light with such complexity that the watch becomes a different object at every moment of the day, never revealing the same face twice.

Both watches emerged from Bvlgari’s inaugural presentation at Watches & Wonders 2025, a symbolic acknowledgement of the Maison’s elevation to the highest echelon of horological craft. They represent not competition between masculine and feminine expression but rather complementary visions of what luxury watchmaking might accomplish when pursued with absolute commitment to excellence. They are investments in beauty; they are declarations of taste; they are timepieces worthy of keeping time for generations yet unborn.

Bvlgari Octo Finissimo Ultra Tourbillon Technical Specifications
Ref. 104313 – €440,000
Movement
- BVF 900
- manual-winding tourbillon
- 1.85mm thickness
- 28,800 vph (4Hz)
- 42-hour power reserve
Case
- 40mm diameter
- microbead-frosted titanium (lugs, bezel, middle case)
- tungsten carbide main plate
- sapphire crystal both faces
- water resistance: 30m
Dial
- Sandblasted brass with anthracite DLC coating
- rhodium-plated hour and minute hands
Bracelet
- Integrated microbead-frosted titanium
- 1.5mm thickness including folding clasp

Serpenti Aeterna Technical Specifications
Ref. 104205 (S) / 104280 (L) – €81,500
Movement
- Quartz, hours and minutes
Case
- Rose gold, curved architecture set with brilliant-cut diamonds
- Sizes: 145mm (S) / 155mm (L)
Dial
- Pavé-set brilliant-cut diamonds
- Hands: Rose gold-plated
Bracelet
- Rose gold with diamonds, integrated design















































