Breitling is showing its new urban loft boutique concept for the first time in Germany, which is already an integral part of the international flagship boutiques. In the Breitling Boutique, which has existed for five years in an exclusive location in downtown Frankfurt, customers, collectors and watch enthusiasts can discover the current collection in an informally cool but stylish modern retro ambience. The Breitling Boutique Frankfurt in Börsenstrasse 2-4 is managed in cooperation and a long-standing, successful partnership with Juwelier Rüschenbeck.
Exclusive timepieces from the legendary Navitimer pilot watch to the new Superocean diver watch models are presented in a welcoming and relaxed atmosphere on the newly designed area. An industrial chic bar and a brick wall characterize the typical look of a mid-century industrial building. The urban loft boutique concept with its open character appeals to long-term Breitling customers as well as a new generation of enthusiastic watch fans.
Breitling has been defending his role as a pioneer since 1884. Today, the brand enjoys an excellent reputation worldwide for its high-precision timepieces, the development of the chronograph wristwatch and the commitment to its design values. The legendary connection between Breitling and aviation documents the history of a brand that was involved in the key human moments of conquering the air. Famous for his pioneering spirit, Breitling has also conquered a special place in science, sport and technology. Breitling manufactures its own movements and the COSC certification and the “Swiss Made” label underline the quality of each individual timepiece.