Freeride World Tour 2023

Reading Time: 3 minutesAlpina, Official Timekeeper of the Freeride World Tour, is proud to unveil the official tour watch: the Alpiner Extreme Automatic Freeride World Tour 2023. It’s housed in a ro1bust steel case with an imposing, sporty look that makes it the ideal companion for thrill-seekers taking on the most demanding environments.Continue Reading

Jean Bugatti

Reading Time: 3 minutesThe Bugatti family worldwide celebrated 114 years to the day that Jean Bugatti was born. As a freethinking engineer and designer, his automobile creations were exceptional, daring to break norms and conventions. Today, his work continues to inspire the team at the home of Bugatti in Molsheim. Ettore Bugatti’s firstContinue Reading

Maurice Lacroix x King of the Court Finals 2022, DOHA

Reading Time: 2 minutesMaurice Lacroix, the ‘Official Timekeeper of King of the Court (KOTC)’, recently travelled to Doha to provide Swiss precision timing for the KOTC Finals. In front of an enthusiastic crowd, David Ahman & Jonatan Hellvig from Sweden and Brecht Piersma & Wies Bekhuis from The Netherlands secured victory. Each victoriousContinue Reading

Hublot celebrates the life of king Pelé

Reading Time: 3 minutesAs the world mourns the great Pelé, Hublot and Ricardo Guadalupe pay tribute to a global sporting icon, a great humanitarian – and a true friend. NYON, December 30, 2022 – The Hublot family has learned with great sorrow of the passing of Edson Arantes do Nascimento, known to the worldContinue Reading

De Bethune: The Art Of Watchmaking

Reading Time: 3 minutesFor twenty years, De Bethune has blurred the lines between traditional craftsmanship and contemporary design, mining history to create a brand both impossibly modern and technically advanced. Today we celebrate this milestone with an extraordinary book written by Arthur Touchot and published by Assouline, capturing both the spirit of our companyContinue Reading

Alchimie Horlogère

Reading Time: < 1 minute“This book is my attempt to make sense of watchmaking in the 21st century, to open pathways that might inspire inventiveness and audacity in the new generation. To transmit through my own experience the lessons of history, of art mechanics and today’s technological potentialities. It is my way of taking partContinue Reading

HR Director Christine Land-Spreitzer with graduates

Reading Time: 8 minutesIt’s been 25 years since A. Lange & Söhne restarted its apprenticeships for young watchmaking talent. This milestone anniversary called for a special tribute as part of the celebrations: the naming of the in-house training centre after Walter Lange. The Walter Lange Training and Further Education Centre pays homage toContinue Reading