Reading Time: 7 minutesAlicante Spain. – This Sunday 15th of January, The Ocean Race, a human adventure like no other and the toughest test for a sports team, will set sail for the first destination: Cabo Verde. Over the next six months, starting from the port of Alicante in Spain until the GrandeContinue Reading
Reading Time: 2 minutesThe most extreme Bugatti ever created, the track-only Bolide, has been transformed into LEGO® Technic™ form, continuing a partnership between the LEGO Group and Bugatti that began with Chiron¹ in 2018.Continue Reading
Reading Time: < 1 minuteMaurice Lacroix, the ‘Official Timekeeper of the FIBA 3 x 3 World Tour’ was on hand at the finals, recently held in Abu Dhabi. In front of an enthusiastic crowd, the Ub Huishan NE (Serbia) secured victory. Each member of the winning team was given an AIKON #tide FIBA 3×3, an urban watchContinue Reading
Reading Time: < 1 minuteSeiko Group Corporation (Chairman, Group CEO, and Group CCO: Shinji Hattori; head office: Chuo-ku, Tokyo) is pleased to announce the opening of the Seiko Group’s new creative studio, the Atelier Ginza. The studio is located in the heart of the Ginza district, where the company was founded in 1881. ItContinue Reading
Reading Time: 4 minutesThe Bugatti Chiron Profilée is a one-of-a-kind member of the Chiron line-up envisioned as a less radical interpretation of the Pur Sport, it is unique in character, in design and in its details. With all build slots for the Chiron spoken for, the auction of the Profilée in Paris onContinue Reading
Reading Time: 3 minutesAs the world mourns the great Pelé, Hublot and Ricardo Guadalupe pay tribute to a global sporting icon, a great humanitarian – and a true friend. NYON, December 30, 2022 – The Hublot family has learned with great sorrow of the passing of Edson Arantes do Nascimento, known to the worldContinue Reading
Reading Time: 2 minutesA limited-edition carbon-inspired new Bugatti Baby II has been created exclusively for W16 Mistral owners. Developed in partnership with The Little Car Company and hand built to each customer’s specifications, the Baby II Carbon Edition follows the exterior and interior detailing of the W16 Mistral, making it the ideal additionContinue Reading
Reading Time: 5 minutesThe M.A.D.Gallery is pleased to present several artworks by Ukrainian artist duo Smith & Winken.Having founded their studio in 2020, the two artists, whose real names are Valeriy Kuznetsov and Otto Winken, developed a signature style involving mechanics and architectural proportions to highlight the beauty of our everyday world fromContinue Reading
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Reading Time: 2 minutesExquisite. Elegant. Stylish. The holiday gift guide that elevates the Bugatti lifestyle experience. From a modern timepiece through to a Rembrandt-inspired limited-edition sculpted ‘Dancing Elephant’ and the world’s first smartwatch made with a complete carbon fibre shell – Bugatti unveils a selection of gifts that span the spheres of luxury,Continue Reading
Reading Time: 3 minutesFor twenty years, De Bethune has blurred the lines between traditional craftsmanship and contemporary design, mining history to create a brand both impossibly modern and technically advanced. Today we celebrate this milestone with an extraordinary book written by Arthur Touchot and published by Assouline, capturing both the spirit of our companyContinue Reading