Edox, the Swiss watch brand, has entered into a long-term agreement to become the Official Timing Partner of the FIA World Rallycross Championship, presented by Monster Energy. The partnership with the FIA World Rallycross Championship extends Edox’s long history of involvement with motorsport.
As Official Timing Partner, Edox will have significant trackside branding and put their name to the fastest lap at each round of the championship.
In welcoming Edox to the FIA World Rallycross Championship, Paul Bellamy, Senior Vice President of IMG Motorsports, the series promoter, said:
“We are delighted that Edox is joining our stable of commercial partners as Official Timing Partner. Edox has a rich heritage in motorsport and we are privileged that they have chosen the FIA World Rallycross Championship as the ideal environment for continuing that association.”
The 135-year old family-owned company combines traditional hand-assembly with innovative materials and functionality at the company headquarters in Les Genevez. The Chronorally collection has been developed to withstand the most extreme racing conditions and will be the assigned watch. Alexandre Strambini, CEO said:
“At Edox, we attach great importance to the world of motorsports and to the values it represents. We have been repeatedly the Official Timing Partner for some of the most FIA prestigious competitions in the past years and we are now very proud to start this new partnership with the FIA World Rallycross Championship.”
FIA World Rallycross Championship
The FIA World Rallycross Championship presented by Monster Energy is head-to-head, short, sharp racing on mixed surfaces (dirt and asphalt) contained within amphitheatre venues. High profile drivers are equipped with RX Supercars with over 600bhp and an acceleration of 0-60mph in less than two seconds. World RX debuted in 2014 with a calendar including events in Argentina, Turkey, Canada and throughout Europe. Building on the success of World RX’s first five seasons and the burgeoning momentum behind the series, the 2019 calendar will incorporate 10 rounds across four continents. Along the way, it will visit some of the world’s most historic rallycross tracks, while introducing two exciting new challenges in the shape of Abu Dhabi’s Yas Marina Circuit and the legendary Circuit de Spa-Francorchamps in Belgium. Following its successful debut last year, Silverstone’s Speedmachine Festival returns on May 25-26.
150 years of EDOX
Like time itself, Swiss boutique watchmaker Edox never stands still. The Les Geneva-based company this year celebrates its 135th anniversary. Founder Christian Ruefli-Flury was driven by his heart when, in 1884, he made a pocket watch for his beloved wife Pauline’s 25th birthday. Delighted, she convinced him to set up his own company – Edox. Over the decadesvEdox has forged a reputation as the ‘‘water champion’’ of the watch world, creating world-leading divers’ watches. Ruefli-Flury would no doubt be amazed and honoured how his legacy has flourished over the past 135 years.
One of the few remaining family-owned Swiss watchmakers, Edox proudly acknowledges its heritage but also embraces innovation and imagination in its collections. Today, Edox is known for its highly water-resistant timepieces, complex hand-polished watch cases and traditional hand assembling.
Edox. A company shaped over time. A company shaping time.
Edox REF. 38001-TINNO3-NO3 Specifications
Features: Edox crown and/or pusher with double O’ring, Luminescent hands and/or indices, Sapphire crystal, Water resistance
Functions: Big date, Chronograph
Material: PVD, Titanium
Water Resistance: 100 meters – 10 ATM
Colour: Black, Orange