TAG Heuer Formula 1 – The favourite watch of F1 enthusiasts, stunning in new liveries

Celebrating the start of the 2021 F1 season in Bahrain, TAG Heuer unveils 4 new references in its TAG Heuer Formula 1 collection. Their bright colours and asphalt-effect dial lend these watches a fresh urban look that will enchant the newest generation of motorsport fans.

TAG Heuer Formula 1
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The TAG Heuer Formula 1 collection – which has held a special place in the history of TAG Heuer since it was launched in 1986 – plays the originality card. In tangerine orange and lime yellow, vibrant colours inspired by the 1980s and 90s, the TAG Heuer Formula 1, coolest watch on the motorsport scene, reinvents itself once again.

Since 1968 and the first sponsoring agreement signed by Jack Heuer with the Swiss racing driver Jo Siffert, TAG Heuer’s association with Formula 1 has never faltered. Back then, the champion sported the brand logo on his car and his racing suit. Thanks to him, many racing drivers began to wear a Heuer on their wrist, making TAG Heuer the watchmaker par excellence of the F1 circuits.

Paying tribute to this heritage, in 1986, TAG Heuer designed a collection exclusively dedicated to Formula 1. With their disruptive design, steel case and quartz movement, these watches combined vibrant colours with a rubber strap. Their innovative and racing looks won them overnight success.

Today, TAG Heuer is still very much part of the circuit scene and will continue to support the Red Bull Racing Formula One team in the upcoming 2021 season debuting in Bahrain, while being the Official timekeeper of the Monaco Grand Prix and long-standing sponsor of the Automobile Club de Monaco.

TAG Heuer Formula 1

The TAG Heuer Formula 1 collection celebrates this unwavering passion for the race track and confirms its iconic role as motorsport’s coolest watch with four new and unmistakable editions. The novelty pieces – 3 chronographs and a three-hands model – come with a 43 mm diameter steel case and ceramic bezel, an asphalt textured dial and, on certain models, a nylon strap that recalls the harness inside a cockpit. Above all, though, it sports the same gleaming colours that abound in the paddock.

This latest livery introduces a lime yellow along with a vibrant orange, a colour that has been part of the TAG Heuer DNA for more than fifty years. In the 1970s already, Jack Heuer presented an Autavia with orange accents on the central hand and indexes. A bold choice that earned the model the nickname ‘Orange Boy’ among watch aficionados. And when the company launched its TAG Heuer Formula 1 in 1986, this fun colour, symbol of energy and action, had already taken its place in the palette.

TAG Heuer Formula 1

Dominating the dial, orange enjoys the limelight on the three-hand model, while on the chronograph, adopting the understatement of the lime yellow, it elegantly highlights the hands, indexes and subdials and contrasts on the ceramic tachymeter-scale bezel. An urban, audaciously sporty look that is sure to appeal to the young lovers of speed and powerful emotions.

TAG Heuer Formula 1 Technical Specifications and Price

TAG Heuer Formula 1 Ref. WAZ101A.FC8305
Ref. WAZ101A.FC8305

TAG Heuer Formula 1 Ref. WAZ101A.FC8305

MOVEMENT

  • Quartz

CASE

  • 43 mm diameter
  • Steel case
  • Ceramic black fine brushed 60 minute scale unidirectional turning bezel
  • Flat sapphire crystal
  • Steel screw-down crown at 3 o’clock
  • Steel crown protector at 3 o’clock
  • Steel screw-down case back , engraved “ONE OF 4’000”
  • Water resistance : 200 meters

DIAL

  • Orange textured dial
  • Black flange with 60 second / minute scale
  • Black applied indexes with white Super-LumiNova©
  • Black central hand
  • Black TAG HEUER printed logo
  • 3 o’clock angled date
  • TAG HEUER FORMULA 1 printed

BRACELET

  • Black Nylon strap
  • Steel pin buckle; TAG Heuer shield

PRICE

  • 1.350,00 €

Available from February 2021

TAG Heuer Formula 1 Ref. CAZ101AG.FC8304
Ref. CAZ101AG.FC8304

TAG Heuer Formula 1 Ref. CAZ101AG.FC8304

MOVEMENT

  • Quartz

CASE

  • 43 mm diameter
  • Steel polished fine brushed case
  • Ceramic black fine brushed tachymeter fixed bezel ;
  • Flat sapphire crystal
  • Black PVD steel screw-down crown at 3 o’clock
  • Steel screw-down case back
  • Water resistance : 200 meters

DIAL

  • Grey textured dial
  • Yellow flange with 60 second / minute scale
  • Yellow applied indexes with white Super-LumiNova©
  • Yellow lacquered central hand
  • White TAG HEUER printed logo
  • 4 o’clock angled date
  • TAG HEUER FORMULA 1 printed

BRACELET

  • Black Nylon strap
  • Steel pin buckle; TAG Heuer shield

PRICE

  • 1.800,00 €

Available from January 2021

TAG Heuer Formula 1 Ref. CAZ101AG.BA0842
Ref. CAZ101AG.BA0842

TAG Heuer Formula 1 Ref. CAZ101AG.BA0842

MOVEMENT

  • Quartz

CASE

  • 43 mm diameter
  • Steel polished, fine brushed case
  • Ceramic black fine brushed tachymeter fixed bezel ;
  • Flat sapphire crystal
  • Black PVD steel screw-down crown at 3 o’clock
  • Steel screw-down case back
  • Water resistance : 200 meters

DIAL

  • Grey textured dial
  • Black flange with 60 second / minute scale
  • 3 counters
  • Yellow applied indexes with white Super-LumiNova©
  • Yellow hour and minute hands with white Super-LumiNova©
  • Yellow lacquered central hand
  • White TAG HEUER printed logo
  • 4 o’clock angled date
  • TAG HEUER FORMULA 1 printed

BRACELET

  • Fine brushed steel 3 rows bracelet
  • Steel folding clasp with double safety system with pilot extension; TAG Heuer shield

PRICE

  • 1.950,00 €

Available from April 2021

TAG Heuer Formula 1 Ref. CAZ101AH.BA0842
Ref. CAZ101AH.BA0842

TAG Heuer Formula 1 Ref. CAZ101AH.BA0842

MOVEMENT

  • Quartz

CASE

  • 43 mm diameter
  • Steel polished, fine brushed case
  • Ceramic black fine brushed tachymeter fixed bezel ;
  • Flat sapphire crystal
  • Black PVD steel screw-down crown at 3 o’clock
  • Steel screw-down case back
  • Water resistance : 200 meters

DIAL

  • Greytextured dial
  • Black flange with 60 second / minute scale
  • 3 counters
  • Orange applied indexes with white Super-LumiNova©
  • Orange hour and minute hands with white Super-LumiNova©
  • Orange lacquered central hand
  • White TAG HEUER printed logo
  • 4 o’clock angled date
  • TAG HEUER FORMULA 1 printed

BRACELET

  • Fine brushed steel 3 rows bracelet
  • Steel folding clasp with double safety system with pilot extension
  • TAG Heuer shield

PRICE

  • 1.950,00 €

Available from April 2021

4 Trackbacks / Pingbacks

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