Reading Time: 3 minutes IWC Schaffhausen is proud to release “Born of a Dream: A Man of the Future”. In this new instalment of the ambitious short film project, the brand tells the story of its founder, Florentine Ariosto Jones, played here by actor and IWC brand ambassador James Marsden, as he established theContinue Reading
Reading Time: 3 minutes I had the opportunity to sit for a little chat with Adam Brown, founder of the British designer fashion label Orlebar Brown. Two reasons made me reach him: the passion for photography and for IWC. Since we couldn’t meet face to face, I had to resort to a digital ideasContinue Reading
Reading Time: 4 minutes IWC Schaffhausen and Orlebar Brown have announced back in July their collaboration piece, the IWC Portugieser Yacht Club Chronograph Edition “Orlebar Brown”. Due to the travelling and general restriction imposed by the infamous COVID19, I have seen the watch in the metal just at the end of August. Even if the summerContinue Reading
Reading Time: 2 minutes At the Watches & Wonders exhibition in Shanghai, IWC Schaffhausen presented the iconic Portugieser Chronograph on a stainless steel bracelet for the first time. Thanks to this new bracelet option, the elegant and sporty chronograph becomes even more versatile and apt for a whole new range of adventures. The high-qualityContinue Reading
Reading Time: 4 minutes IWC Schaffhausen has opened the doors to its all-new flagship boutique in Zurich. Taking the concept of retail to a new dimension, IWC provides an interactive journey into its world, bringing to life the connection between engineering excellence in watchmaking and motorsport through a focus on the IWC Racing Team.Continue Reading
Reading Time: 4 minutes IWC Schaffhausen and its partner Solaris Yachts have jointly worked on a very special customised sailing yacht – the IWC Solaris DOUBLE MOON. A 55-foot Solaris 55 from the Italian boatbuilder was designed to perfectly reflect the spirit and visual codes of the new Portugieser watch collection. The yacht’s nameContinue Reading
Reading Time: 3 minutes IWC Schaffhausen has today released the second edition of its pioneering sustainability report in accordance with Global Reporting Initiative (GRI) standards.Continue Reading
Reading Time: 4 minutes IWC Schaffhausen and Orlebar Brown have picked the perfect month of July to announce their new partnership. Marking the start of their collaboration, the Swiss luxury watch manufacturer has unveiled the Portugieser Yacht Club Chronograph Edition “Orlebar Brown”, alongside the clothing brand’s new nine-piece collection of resort wear. In stainlessContinue Reading
Reading Time: 3 minutes Schaffhausen, July 9, 2020 – IWC Schaffhausen premieres a short film project, titled “Born of a Dream: A boy from San Mateo.” The short film depicts IWC brand ambassador Tom Brady, one of the most accomplished professional athletes of all time, as he pursues his childhood dream and becomes a championContinue Reading
Reading Time: 3 minutes During the second half of 2019, two British pilots circumnavigated the world in a Spitfire for the first time in the history of aviation. The main partner of the “Silver Spitfire – The Longest Flight” expedition, IWC has now created an exceptional pilot’s watch to honour the record-breaking flight ofContinue Reading
Reading Time: 3 minutes To lift spirits during this challenging period, IWC family members have come together online through the brand’s “TIME WELL SHARED” initiative. Sharing their passion and knowledge with viewers at home, they hope to inspire and entertain through messages of positivity and solidarity. Today with Sean Fitzpatrick.Continue Reading