Reading Time: < 1 minuteThe Pioneer Chronicle is my favourite marketing game in the world of watches. I presented it last year here: The Pioneer Chronicles – watchmaking made humorous. Since the discovery, this is an excellent source of horological fun. Plus a source of interesting facts. For example, the smooth presentation of the Moser’sContinue Reading
Reading Time: 5 minutesMarking the jubilee of the one of the most luxurious and trendy cigar in the Habanos collection, Zenith introduces a precious new Pilot Type 20 Chronograph Trinidad Edition trilogy at Cuba’s 21st Habanos Festival. The latter is the most prestigious event dedicated to Premium Cigars and will be held fromContinue Reading
Reading Time: 2 minutesEdox, the Swiss watch brand, has entered into a long-term agreement to become the Official Timing Partner of the FIA World Rallycross Championship, presented by Monster Energy. The partnership with the FIA World Rallycross Championship extends Edox’s long history of involvement with motorsport.Continue Reading
Reading Time: 2 minutesSchaffhausen, 21 February 2019 – IWC Schaffhausen and Bradley Cooper are proud to announce a unique charity project. When attending the upcoming Academy Awards® ceremony, the actor and IWC brand ambassador will wear a Big Pilot’s Watch Single Piece with a one-of-a-kind engraving. This watch will then be auctioned by Sotheby’s and IWCContinue Reading
Reading Time: < 1 minuteRichard Mille is pleased to welcome and congratulate the strikingly young golfer Nelly Korda, who triumphed last weekend at the Australian Open in Adelaide. The 20-year old Korda is no exception to her family of exceptional athletes! Her parents, Petr and Regina, are former international tennis stars, while her brotherContinue Reading
Reading Time: 2 minutesThe 27-year old skier Alexis Pinturault, a Richard Mille partner since 2014, secures his first World Champion title in combined: – First French gold for this discipline in 37 years – Now sighting the podium in giant (Friday) and slalom (Sunday) After a Silver in this speciality at the PyeongChangContinue Reading
Reading Time: 4 minutesAfter “Disintegrating” and “Disintegrating II”, the M.A.D.Gallery is pleased to present “Disintegrating X”: a stunning photograph of an exploding Lamborghini Miura SV from 1972 by renowned Swiss photographer Fabian Oefner. https://youtu.be/PCH3Iyvyx1Y Living and working in New York, Fabian has carved out his reputation by fusing the fields of art andContinue Reading
Reading Time: < 1 minute(January 6, 2019 – Los Angeles, CA) Spike Lee, Daniel Brühl, Lili Reinhart, Nicholas Hoult and Yorgos Lanthimos attend the 76th Annual Golden Globe Awards wearing JAEGER-LECOULTRE.Continue Reading