Maurice Lacroix AIKON #tide KOTC

Reading Time: 3 minutesOnce again, Maurice Lacroix returns to the urban landscape in its role as Official Timekeeper of the King of the Court. On the eve of the Royal Championships in Rotterdam, the brand from the Franches Montagnes, will unveil the AIKON #tide KOTC, a special edition watch incorporating innovative #tide technology.Continue Reading

Maurice Lacroix AIKON #tide Mahindra

Reading Time: 7 minutesMy special relationship with AIKON #tide continues with a new collaboration piece looking towards evolution and a better future. The Maurice Lacroix AIKON #tide Mahindra celebrates the continuous work with Mahindra Racing. Adopting the team’s colours, this good-looking urban piece brings ocean-bound upcycled plastic again to the wrist. The end ofContinue Reading

Maurice Lacroix AIKON #tide Mahindra

Reading Time: 4 minutesMaurice Lacroix continues to work closely with Mahindra Racing in 2023. Building on their common values, in particular their shared desire to make the world a little greener, the two firms are pleased to unveil the new AIKON #tide Mahindra. Dressed in the race team’s colours and made from ocean-boundContinue Reading

Maurice Lacroix AIKON #tide Benzilla

Reading Time: 3 minutesMaurice Lacroix continues to spread the word about its ground-breaking watch, the AIKON #tide, releasing a new variant created in conjunction with Thai artist and ML Crew member, Benzilla. This special edition watch unites the world of street art and watchmaking, employing an array of vibrant colours. The AIKON #tideContinue Reading

Maurice Lacroix AIKON #tide

Reading Time: 3 minutesPrepare to be dazzled! Maurice Lacroix unveils the brightest, funkiest range of watches, offered in an array of eye-popping colours. The AIKON #tide is made to be noticed. And, best of all, the AIKON #tide is helping to make the oceans a little bit cleaner, thanks to revolutionary technology thatContinue Reading