Reading Time: 4 minutesAh, mes amis, gather ’round the horological campfire, for I have a tale that will set your watch-loving hearts ablaze. It concerns a serpent, a magnificent collision of Italian sprezzatura and Swiss mad-scientist ingenuity, and a collaboration that redefines the very essence of haute horlogerie. I am talking about theContinue Reading
Reading Time: 2 minutesIn celebration of its 20th anniversary, MB&F has unveiled two remarkable limited-edition timepieces: the LM Perpetual Longhorn and the LM Sequential Flyback Longhorn. These watches are not only tributes to the brand’s journey but also masterpieces that incorporate innovative design and high-level craftsmanship. Let’s explore both pieces in detail:Continue Reading
Reading Time: 2 minutesThe MB&F Legacy Machine Perpetual EVO Silicon Valley Edition is a sophisticated and elegant timepiece that combines both traditional and contemporary watchmaking elements. In collaboration with Stephen Silver Fine Jewelry, this limited edition is composed of 18 pieces, each distinguished by exceptional craftsmanship and technical innovation.Continue Reading
Reading Time: 4 minutesFor those of us past a certain age, reading is a ritual that started in childhood and continues in daily life. While I don’t read as much as I used to, it remains an escape, a place of relaxation where imagination can run free. You can be part of theContinue Reading
Reading Time: 5 minutesMaximilian Büsser and the MB&F team debut the fifth edition in the M.A.D.Editions story at Geneva Watch Days, continuing to craft more accessible timepieces that nod to the thrill of the mechanical art universe: introducing the M.A.D.1S.Continue Reading
Reading Time: 3 minutesMB&F is thrilled to announce a partnership with Chanel, who has taken a 25% stake in the independent high-end watchmaking brand. Founder Maximilian Büsser retains the majority of MB&F with 60%, while his partner in the company, Serge Kriknoff (Head of R&D & Production), owns 15%. Max and Serge willContinue Reading
Reading Time: 5 minutesIntroducing the Minimilians: a quirky collection of collectible, alien-like creatures with heads modelled after the various watches making up the MB&F collection. Picture this: Minimilian Frog with its pop-out eyes, Minimilian Thunderbolt with those cool aviation vibes, and Minimilian Aquapod with its chubby round face – just to name aContinue Reading
Reading Time: 12 minutesIn 2022, MB&F unveiled its Legacy Machine Sequential EVO, a twin chronograph that opened up a world of timing possibilities. This ground-breaking chronograph redefined the chronograph as we knew it, winning the hearts of collectors and the coveted GPHG ‘Aiguille d’Or’ award the same year. Today, the independent brand launchesContinue Reading
Reading Time: 4 minutesHow are the legends born? When one knows the “legend” level was achieved? Some timepieces gain that status in years and years of presence or absence – depending on the case, but some are instant legends. This is the case with the new MB&F HM8 Mark 2 – a fineContinue Reading
Reading Time: 10 minutesLegacy Machine No.2 lies at the highest end of the horological spectrum. When it was first presented in 2013, it was one of the most forward-looking expressions of traditional mechanical watchmaking in the market. In 2023, MB&F is happy to bring back this beacon of innovative horology in a newContinue Reading
Reading Time: 5 minutesThe M.A.D.Gallery is pleased to present several artworks by Ukrainian artist duo Smith & Winken.Having founded their studio in 2020, the two artists, whose real names are Valeriy Kuznetsov and Otto Winken, developed a signature style involving mechanics and architectural proportions to highlight the beauty of our everyday world fromContinue Reading