MB&F LM Perpetual Longhorn and the LM Sequential Flyback Longhorn

Reading Time: 2 minutesIn celebration of its 20th anniversary, MB&F has unveiled two remarkable limited-edition timepieces: the LM Perpetual Longhorn and the LM Sequential Flyback Longhorn. These watches are not only tributes to the brand’s journey but also masterpieces that incorporate innovative design and high-level craftsmanship. Let’s explore both pieces in detail:Continue Reading

MB&F Legacy Machine Perpetual EVO Silicon Valley Edition

Reading Time: 2 minutesThe MB&F Legacy Machine Perpetual EVO Silicon Valley Edition is a sophisticated and elegant timepiece that combines both traditional and contemporary watchmaking elements. In collaboration with Stephen Silver Fine Jewelry, this limited edition is composed of 18 pieces, each distinguished by exceptional craftsmanship and technical innovation.Continue Reading

MB&F Chanel

Reading Time: 3 minutesMB&F is thrilled to announce a partnership with Chanel, who has taken a 25% stake in the independent high-end watchmaking brand. Founder Maximilian Büsser retains the majority of MB&F with 60%, while his partner in the company, Serge Kriknoff (Head of R&D & Production), owns 15%. Max and Serge willContinue Reading

MB&F Minimilians

Reading Time: 5 minutesIntroducing the Minimilians: a quirky collection of collectible, alien-like creatures with heads modelled after the various watches making up the MB&F collection. Picture this: Minimilian Frog with its pop-out eyes, Minimilian Thunderbolt with those cool aviation vibes, and Minimilian Aquapod with its chubby round face – just to name aContinue Reading

MB&F LM Sequential Flyback Platinum

Reading Time: 12 minutesIn 2022, MB&F unveiled its Legacy Machine Sequential EVO, a twin chronograph that opened up a world of timing possibilities. This ground-breaking chronograph redefined the chronograph as we knew it, winning the hearts of collectors and the coveted GPHG ‘Aiguille d’Or’ award the same year. Today, the independent brand launchesContinue Reading

MB&F HM8 Mark 2

Reading Time: 4 minutesHow are the legends born? When one knows the “legend” level was achieved? Some timepieces gain that status in years and years of presence or absence – depending on the case, but some are instant legends. This is the case with the new MB&F HM8 Mark 2 – a fineContinue Reading

MB&F Legacy Machine No.2 Palladium

Reading Time: 10 minutesLegacy Machine No.2 lies at the highest end of the horological spectrum. When it was first presented in 2013, it was one of the most forward-looking expressions of traditional mechanical watchmaking in the market. In 2023, MB&F is happy to bring back this beacon of innovative horology in a newContinue Reading

A new architectural identity for the M.A.D.Gallery and MB&F

Reading Time: 7 minutesIt is now over a decade since the MB&F M.A.D.Gallery first opened its doors on Geneva’s Rue Verdaine in 2011, in the heart of the city’s Old Town. A second M.A.D.Gallery opened in Taipei in 2014, a third one in Dubai in January 2016, and a fourth one in HongContinue Reading