MIDO Ocean Star 39

Reading Time: 5 minutesTo celebrate the 80th anniversary of Ocean Star, MIDO is releasing a brand new model – sporty yet slimer – with a diameter of 39 mm, a first for this collection. This clearly illustrates the brand’s ambition to make this watch one of the thinnest in its category. True toContinue Reading

Mido Ocean Star 36.5

Reading Time: 4 minutesMido presents the captivating Ocean Star 36.5 M026.207.37.056.00 with a new diameter to fit any wrist. For the first time in women’s version, this sixties-inspired diver’s watch – a sporty, ergonomic model in shades of black and rose gold with glittering diamonds – has been designed for intrepid explorers andContinue Reading

Mido Multifort TV Big Date Ref. M049.526.11.041.00

Reading Time: 4 minutesIn a revival of a cult classic shape, created 50 years ago by Mido, the TV-shaped case makes a long-awaited comeback, this time honouring the Multifort collection. Its dynamic and modern design is emphasized by a stunning light-reflecting dial – which reveals a captivating dégradé effect that fades from blueContinue Reading

Mido Baroncelli Chronograph Moonphase

Reading Time: 4 minutesMido presents a superb timepiece with a stunning look in every detail. The new Baroncelli Chronograph Moonphase is a modern embodiment of its excellent expertise. Its magnificent complications – chronograph, moonphase and calendar – cast a spell with their electrifying shades of blue. A textured navy-blue rubber strap adds anContinue Reading

Mido Commander Gradient

Reading Time: 3 minutesBreak all the codes, reveal its mechanism, and pair its unique design with denim! The Mido Commander Gradient reveals (almost) all of its gears, underneath a transparent dial with a blue gradient effect. Combined with a pure denim strap, this reinvented icon is once again making its mark.Continue Reading

Ocean Star Tribute Special Edition

Reading Time: 3 minutesMido reveals a special edition of the Ocean Star Tribute in a seaside hue. Cutting-edge performance, vintage style and interchangeable straps make this magnificent diving watch a must-have timepiece.Continue Reading

Mido Multifort M Chronometer

Reading Time: 4 minutesThe perfect expression of its watchmaking mastery, Mido presents the new Multifort M Chronometer with a silicon balance-spring movement, tested and certified by the COSC (Contrôle Officiel Suisse des Chronomètres – Official Swiss Chronometer Testing Institute). In full steel with a striking satin-finished green gradient dial, this model stands outContinue Reading

Mido Baroncelli Signature Lady Colours Special Edition

Reading Time: 3 minutesMido is injecting the Baroncelli Signature, its timeless collection, with an array of colourful, feminine notes. Four diamonds sparkle on its iridescent white mother-of-pearl face. The cheerful Baroncelli Signature Lady Colours special edition plays with a palette of stylish hues and offers its wearer a choice of five straps inContinue Reading

Mido Commander Icône Ref. M031.631.11.091.00

Reading Time: 3 minutesWith its new olive-green dial, the Mido Commander Icône plays the ultra-trendy chameleon card, adapting to any look. This iconic Mido model, designed in 1959 and unchanged ever since, is able to reinvent itself and remain out of the ordinary. Today, its dial stands out with a new warm oliveContinue Reading

Mido All Dial Inspired by Architecture Ltd. Edition

Reading Time: 3 minutesThis year, Mido is celebrating 20 years of architectural inspiration through five limited series. In 2002, the Mido All Dial collection was born and the brand would never be the same again! For the very first time, the collection is directly inspired by a monument – the extraordinary Colosseum inContinue Reading