Reading Time: 4 minutes“It represents the starting point for URWERK. The one that kicked it all off. It is celebrating its 25th birthday this year, just as URWERK itself is toasting its quarter-century of existence”, said Felix Baumgartner and Martin Frei. It stems from their very first collaboration, the UR-102 – definitely oneContinue Reading
Reading Time: 5 minutesHand up, palm forward, fingers parted in the middle, and then the greeting: “Live long and prosper!” This is a meme known to all Trekkies, almost a world heritage, a salutation that rings like a blessing. This sign is also an integral part of URWERK‘s brand DNA. It’s had prideContinue Reading
Reading Time: 4 minutesGeneva Watch Days 2022 was, according to the official numbers, a real success: 33 participating brands, 1200 watch professionals and 2500 unique visitors. For the third consecutive year, I participated with the Watch I Love Magazine – I could not miss again meeting old friends and seeing live watches, especiallyContinue Reading
Reading Time: 3 minutesViolet! This magnificent shade is located at the far end of the visible colour spectrum perceptible to the human eye. Anything beyond violet is outside the field of colour. Violet is the ultimate hue. That of the fighters, the outsiders, the crazies. Heroes or villains? It doesn’t matter. If youContinue Reading
Reading Time: 3 minutes“Black is black. It’s been our signature since day 01 of URWERK and it always will be. Our newest creation, the UR-100V Full Black Titanium Jacket is plain yet brimming with life and adrenaline. When a piece is dressed in black, it has to deliver its message straight to theContinue Reading
Reading Time: 4 minutesTwo details stroke me during my first encounter with Daneel: his uncanny resemblance with the victim and the strange ancient time-telling device he had on his left wrist… This is an unusual presentation of the URWERK UR-220 SL Asimov seen from the possible perspective of Elijah Baley meeting R. DaneelContinue Reading
Reading Time: 5 minutesGeneva, May 12, 2022. “… And that’s a wrap!” Today, the last representative of the 220 collection is being assembled in the URWERK workshops. This UR-220 Red Gold is sparkling and flamboyant. Its case has been forged in 4N gold and teamed with an immaculate white textured strap.Continue Reading
Reading Time: 3 minutesWriting time, transcribing the intangible, giving substance to the passing hours. For thousands of years, this has been one of the “impossible missions” assigned to the masters of time. From the pyramids of the City of Ur to the gnomons from China and lunar calendars engraved in rock, they haveContinue Reading
Reading Time: 4 minutesAmid the calm and serene skies of Haute Horlogerie, an unidentified flying object is looming on the horizon. Could it be the announcement of an imminent upheaval? The intuition of an emotional cataclysm?Flashing across the night sky, the new UR-112 Aggregat Odyssey appears in a shower of metal! The latestContinue Reading
Reading Time: 4 minutesLast summer, the super original independent URWERK launched a new variation in its UR-100 collection featuring an unusual gold alloy. The URWERK UR-100 Electrum is cased in an ancient metal amalgam containing organic gold and palladium. This gives the wristwatch an unusual shine, much coveted by the ancient civilizations. Continue Reading
Reading Time: 4 minutesLightness. Performance. Aesthetics. The new UR-100V in carbon relies on these three essentials. It is a light watch with perfect ergonomics mounted on a technical rubber strap. The case is composed of 52 layers of ultra-thin carbon. Aesthetics subtly blend the sensual curves and angular geometry of its unique shape.Continue Reading