Reading Time: 4 minutesIWC Schaffhausen has opened the doors to its all-new flagship boutique in Zurich. Taking the concept of retail to a new dimension, IWC provides an interactive journey into its world, bringing to life the connection between engineering excellence in watchmaking and motorsport through a focus on the IWC Racing Team.Continue Reading
Reading Time: 4 minutesIWC Schaffhausen and its partner Solaris Yachts have jointly worked on a very special customised sailing yacht – the IWC Solaris DOUBLE MOON. A 55-foot Solaris 55 from the Italian boatbuilder was designed to perfectly reflect the spirit and visual codes of the new Portugieser watch collection. The yacht’s nameContinue Reading
Reading Time: 3 minutesIWC Schaffhausen has today released the second edition of its pioneering sustainability report in accordance with Global Reporting Initiative (GRI) standards.Continue Reading
Reading Time: 4 minutesIWC Schaffhausen and Orlebar Brown have picked the perfect month of July to announce their new partnership. Marking the start of their collaboration, the Swiss luxury watch manufacturer has unveiled the Portugieser Yacht Club Chronograph Edition “Orlebar Brown”, alongside the clothing brand’s new nine-piece collection of resort wear. In stainlessContinue Reading
Reading Time: 3 minutesSchaffhausen, July 9, 2020 – IWC Schaffhausen premieres a short film project, titled “Born of a Dream: A boy from San Mateo.” The short film depicts IWC brand ambassador Tom Brady, one of the most accomplished professional athletes of all time, as he pursues his childhood dream and becomes a championContinue Reading
Reading Time: 3 minutesDuring the second half of 2019, two British pilots circumnavigated the world in a Spitfire for the first time in the history of aviation. The main partner of the “Silver Spitfire – The Longest Flight” expedition, IWC has now created an exceptional pilot’s watch to honour the record-breaking flight ofContinue Reading
Reading Time: 3 minutesTo lift spirits during this challenging period, IWC family members have come together online through the brand’s “TIME WELL SHARED” initiative. Sharing their passion and knowledge with viewers at home, they hope to inspire and entertain through messages of positivity and solidarity. Today with Sean Fitzpatrick.Continue Reading
Reading Time: < 1 minuteIWC brand ambassador and quarterback legend Tom Brady wore two IWC Schaffhausen watches during the “The Match: Champions for Charity” tournament at the Medalist Golf Club in Florida. Continue Reading
Reading Time: 2 minutesIWC Schaffhausen and Facebook have joined forces again for a new digital project to mark the launch of IWC’s latest Portugieser collection. The innovative Facebook Chatbot brings online customers closer than ever before to IWC, forming an integral part of the new collection’s presentationContinue Reading
Reading Time: 6 minutesIWC had a sensational appearance at the online debuted Watches & Wonders 2020. The novelties of the Portugieser Collection are exceptional and cover a large range of wishes and necessities. The novelties were presented in detail on the website, each press release article coming with video explanations from IWC’s CreativeContinue Reading
Reading Time: 3 minutesIWC Schaffhausen presents two Portugieser models featuring Haute Horlogerie complications. The Portugieser Tourbillon Rétrograde Chronograph combines a tourbillon with a retrograde date display and chronograph, while the Portugieser Perpetual Calendar Tourbillon boasts a tourbillon and a perpetual calendar.Continue Reading