Simon Nogueira x AIKON Urban Tribe

Reading Time: 3 minutes The Maurice Lacroix AIKON brims with urban style, making the latest ML Crew member, Simon Nogueira, a perfect match for the brand. Simon, a freerunning specialist, wholehear tedly embraces the urban landscape and can be frequently seen hanging from a tall building, secured merely by the tips of his fingers.Continue Reading

Maurice Lacroix AIKON Venturer GMT

Reading Time: 3 minutes With the first strategic extension of the AIKON range, the AIKON Venturer continues its exploration of urban worlds with the addition of a dual time zone. Available with a white or black dial, the AIKON Venturer GMT features a fourth 24-hour GMT hand. This new function makes it the watch of a lifetime… with two differentContinue Reading

Alexandra Trusova

Reading Time: 3 minutes Maurice Lacroix is proud to welcome Alexandra Trusova to the ML Crew, a group of talented individuals from around the world. The Russian figure skater may be young, but she has already achieved so much. Joining the ML Crew is yet another landmark in her impressive career.Continue Reading

Maurice Lacroix AIKON Venturer Bronze & Gold

Reading Time: 3 minutes Always in movement, the Maurice Lacroix AIKON Venturer collection has been expanded with two new models, created with a common base but radically different aesthetics. The bronze and brown ceramic version is bold and modern. The gold and steel model with the anchor blue dial is sporty yet chic. WatchesContinue Reading